Crisis Communications: Managing the Firs
Managing the First 72 HoursNormalize, You Defend.
Service Description
Duration: 1 Day Tuition: $295 per student Overview: This course focuses on the critical initial period following a major incident, when information is limited, pressure is high, and early communication decisions shape long-term outcomes. It emphasizes message discipline, timing, and coordination with operational and legal considerations. Key Topics: ● Initial response and messaging strategy ● Managing uncertainty and incomplete information ● Coordination with command staff and legal counsel ● Maintaining credibility under pressure Instructor: Matt Petrillo is the Director of Communications for Temple University’s Department of Public Safety and a former television news reporter with more than a decade of experience covering public safety and major incidents. He specializes in crisis communications and high-stakes messaging.Tuition: $395 per student This course is designed for newly promoted supervisors and officers preparing for leadership roles, focusing on the practical realities of leading in today’s policing environment. It addresses the transition from peer to supervisor, the challenges of enforcing standards, and the importance of consistency, communication, and accountability. The course emphasizes real- world application, equipping supervisors with tools they can immediately implement within their teams.
